The Bottom-up Q&A

The Bottom-up Q&A


I'm thrilled to introduce "The Bottom-up Q&A" – an innovative and empowering solution designed to equip you with the tools and knowledge to succeed in the competitive drinks market, all at an affordable monthly or yearly fee.

How does it work?

Once a month, you can send me one burning question related to a commercial issue in building your drinks brand.

Whether it's about market penetration, distribution strategies, consumer engagement, or anything else on your mind – I'm here to help!

What do you get?

Within 3 business days, you receive a personalized answer from me.

N.B. Monthly allowance cannot be brought to the next month.

🎉 Let's build from the bottom up together!

Join "The Bottom-up Q&A" now.


To stay in touch, I want to tell you three things:

1) Small Tips & Inspiration

If you prefer to receive quick 280 characters tips, follow me on Twitter, LinkedIn, and Instagram. I post two quick tips each day.

Click here and follow me on Twitter.
​Click here and follow me on LinkedIn.
Click here and follow me on Instagram.

2) Make sure my emails can reach your inbox

I will send you one email per month with actionable tips. No spam.

As I use my email to send you emails, please add me as a contact. It's not a bot; I send them every week. :)

I recommend you take a few quick steps to ensure my emails always reach your inbox.

  • Always check the spam folder if you don't hear from me
  • Reply to me with anything or mark me as a safe sender
  • Add these emails to your Primary inbox (Gmail Users) or VIP senders (Apple Mail users).

3) Read my previous free newsletters

It's already been many weeks since I wrote my Bottom-up Drinks weekly newsletter. I made it easy for you to access the previous ones.

You can grab them at this link.

4) Listen to my Podcast

The MAFFEO DRINKS Podcast delivers insights with one episode released every Wednesday at 23.59 CET. You can listen to it here on your favorite platform

That's it. Just three quick things to start...



P.S. Feel free to reach out with any newsletter idea you may have!