Is your brand strategy working?
You have two choices.
- You can reinvent the wheel, hunting the new cool.
- Be consistent with this year and recycle as much as possible.
Wanna know something?
Very few people are bored with what you did this year.
Consumers look for consistency.
- Open the PPT file.
- Press Alt+F
- Search for 2021.
- "Replace with" 2022.
You know I am exaggerating but you got the point.
If it's not broken, don't fix it.